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In today’s post I’m going to explore responsibility as it relates to social media – the responsibility that comes with living in the real world vs. a perpetual state of virtual reality. As most of you know, I’m a big fan of social media. Social Media is a tool. MORE
Smart phones and social media expand our universe. If the “new tricks” are related to social media, “they” are wrong! I was never a fan of social media until I assumed my current position and, to this day, “tweeting” makes absolutely no sense to me, but I have come to respect and appreciate social media’s incredible power and reach. The post Social Media: A Professional’s Best Tool Used Wisely! MORE
In selecting Bono, USA Gymnastics joins an unfortunate list of companies failing to conduct a basic analysis of digital media , before making critical leadership decisions. In the digital media age, they are already extremely slow in responding to this failure. MORE
Nasir asks: I’ve heard that employers are checking social media more and more, to find out how professional their people really are. Joel answers: That’s an option, of course, but there’s no need to stay off social media. Look at Facebook and other social media sites as networking tools. When that guides every choice you make on social media, you won’t have much to worry about. Here are some important “dos” and “don’ts” for using social media. MORE
Leadership that is social in approach when it comes to building communities, enabling engagement and participating in knowledge flows across the network (both inside the organization through corporate social tools as well as external social media). In my case, social media made me a clearer thinker, better leader and a curious learner. In the article, Celine outlines three ways social media can enable sensemaking for better leadership and engagement. MORE
If you find all the noise around social media to be confusing, rest assured that you’re not alone. If you adapted to desktop computers, fax machines, cell phones and the Internet, then I suggest you need to view social media as the next progression on the continuim of advancement. MORE
Here’s a scenario you can relate to: Just before settling in to edit this post the other night, I skimmed eight different articles on social media (how-to, why-to, when-to, where-to, who-to…), clicked “Read Later” five times, “Pin It” once; posted on Facebook and Twitter, updated my Paper.li, shared a link on Google +, tweaked one of my online profiles and commented on one of my Facebook community pages—all between 9:30-11 pm. MORE
Presidents, business magnates, social activists… everyone is on social media nowadays. Social media allows them to expand their leadership to a wider audience. Canadian Prime Minister Justin Trudeau is a nice example of how politicians can use social media to connect with their citizens and the entire world. When we’re talking about social media leaders, we’re not thinking solely of successful people who use social media to establish their status. MORE
I’m going to tell you the cold hard truth about social media…what you need to know that most people won’t tell you. While anyone can have a social media presence, not everyone possesses social media influence. Is social media right for business? MORE
Social media has changed the way people communicate and exchange information. For others, the rise in social media has improved not only exposure but also the way companies market and do business. Social media has become the most effective form of marketing since it allows exposure to your business organically. There has been a rise in social sharing because of social media platforms. This is thanks to social media sites like Instagram, TripAdvisor, and Yelp. MORE
The most consistent, reputation-building method to be seen is by using social media. The FLinT (Facebook, LinkedIn, and Twitter) media stack and other current media platforms like Quora and YouTube are used to perpetuate one’s personal brand. Best of Blogs Series Career Development Career career reputation community employers employment job candidates Job Search Leadership networking online identity personal branding recruiting Social Media MORE
Many people use social media for private and business communications without knowing that what they post online can have serious legal ramifications. Be careful not to reveal personal information without permission, especially if you’re using your social media platforms for a business venture. MORE
Marketing Online Business Small Business Social Media Statistics, Facts & Research Uncategorized business website social media social media marketingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
Social Media Women On Business Offers marketing conference social media conference social media event social media marketing social media summit We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
Marketing Public Relations influencers media publicityWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
Reader Submission content marketing social media social media marketing social sharing We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
Are you using social media to grow your business? Social media – LinkedIn, Facebook, YouTube, Twitter – can allow you to reach an audience larger than ever before – with more impact and longevity than a Super Bowl advertisement. Watch this video to learn how social media is changing the way consumers choose and interact with their brands, and each other! Social Media Revolution 2013. Are you using social media to grow your business? MORE
In From Social Media to Social Ministry: A Guide to Digital Discipleship , church leader Nona Jones, answers, “church is more than the worship service.” Jones walks us through the changes and explains why and how to build an effective, truly social media presence. MORE
Reader Submission social media audit social media marketing socialcentivWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
I don’t know about you but I don’t claim to be a social media expert. There’s plenty of things I’ve done wrong with social media. I’ve been using social media wrong. I want to change and I want to help you avoid the social media mistakes I’ve made. Social media is a new beast in the internet world. And everyone is trying to figure out how to use social media to the best of their ability. I become a social media whore. MORE
The idea for this post came from a reader's comment about how new the area of social media leadership is to the leadership community (Thanks Justin!). Here are some resources that will help you lead others through engagement with social media engagement and the new ways we communicate in business today: Ethical Leader Ethical Organization business ethics Leadership leadership skills on leadership what are leadership skills what is ethical leadership what is leadership MORE
Social Media content curation social media social media marketing social media tipsWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
The Answers From Leadership Podcast Episode 41 We all know social media has become an important part of our lives, even our businesses. Yet many leaders are reluctant to join social media and begin using it to enhance their reach. Why is it people are scared of social media? I focus on networking, personal branding, and social media. How has social media impacted your leadership? I think I’ve had more impact with social media. MORE
“Social Media Overwhelm & Angst — How To Win With Social Media Doing Less, Not More.” Check back weekly for new episodes on topics such as managing your company’s social media, taking advantage of LinkedIn, meeting new clients, and staying positive! The post Podcast: Social Media Overwhelm & Angst. Uncategorized Angst BJ Flagg Entrepreneur Entrepreneurship iTunes Overwhelm Podcast Rich Gee small business Social Media Two Heads MORE
Check back weekly for new episodes on topics such as managing your company’s social media, taking advantage of LinkedIn, meeting new clients, and staying positive! The post Podcast: Exploding Your Presence on Social Media appeared first on Rich Gee. Podcast best clients Focus insights Quality real audience Service Social MediaIt’s not about the exploitation of technology – but service to your community. Who is your real audience? MORE
home about rich our team news our fans services executive coach business coach speaking inspire media knowledge books affiliates contact Rich Gee Group 203.500.2421 The Most Inspirational Social Media I’ve Ever Seen. MORE
Marketing content marketing digital marketing online marketing social media marketing We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
The 5 reasons to engage in social media describe how social media can benefit us as leaders who are learning in complex times, but that's only one dimension of the benefit of connected communication through social media. In this post I'll explore some of the ways social media can be used for "good.". MORE
S ocial media is a great tool, one that I love dearly. While there’s a good side to social media , there’s also a dark side many people get caught up in. The Dark Side Of Social Media. By using social media in the wrong way, you can begin to destroy your influence. Amazingly, many people forget that social media is a very public form of communication. Your employers can see what you post on social media. The Light Side Of Social Media. MORE
Filed under: Techology , Market-driven , Product Management / Marketing Tagged: | social media , Chris Brogan , Julien Smith , Mitch Joel , community , tribe « Leadership and learning Five championship strategies » Like Be the first to like this post. MORE
Although many companies caution workers about using social media, utilizing sites like Twitter and LinkedIn can go a long way in positioning you within your own company and as a leader in your industry. Obviously you need to be smart about how you use social media. While online leadership is about utilizing online social media platforms, which platforms you choose can be just as important as how many followers you have. MORE
Reader Submission small business small business marketing small business social media social media social media marketing social media strategy We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
Posted in Leadership Coaching Leadership Development Light Your World I’ve read a number of articles recently about whether it is a good idea for CEOs to embrace various social media platforms. Leadership Coaching Leadership Development Light Your World Communication influence Self Development Social Media MORE
As social media platforms come and go, technology changes, but key principles remain. Chris Brogan , author of Social Media 101 , Trust Agents and Google+ for Business , explains you should create “listening posts” You can do this with free solutions like Google Alerts (email alerts anytime new content, relevant to your interests is added to Google), Hootsuite (streaming social media posts, filtered by keywords) or more advanced (and expensive) solutions like Radian 6. MORE
Our relationship with social media can be love/hate. Professionally, social media invites risks for posting content or an opinion that can damage an employee’s character at work, possible causing termination. Be proactive about enforcing employee guidelines on social media to prevent damage control. The following can help you craft a company social media policy that you can distribute to your employees: Hold Yourself Accountable & Responsible. MORE
By Linda Fisher Thornton I've blogged about how to spot fake news and variables complicating media ethics. Today I'll explore the characteristics healthy media consumption. Let's begin with a dose of healthy skepticism. Healthy Skepticism You can't believe everything you see. Photographs and videos that appear to be "proof" of a story may have been altered. MORE
By Linda Fisher Thornton Anyone can post content on social media. In the UNESCO report "The Media: Operation Decontamination," Aidan White notes that "Today, it’s not just journalists who need to watch their language and show respect for the facts; everyone with something to say in the public information sphere needs to show some ethical restraint." Today, I'm sharing resources for understanding the ethical responsibilities of media leadership. MORE
Social Media is becoming a mandatory part of every day life and an essential part of career success in this day and age. Brands that had been having trouble or are just looking for an additional push in sales are seeing resounding success due to their digital media campaigns like Old Spice, Google, Chrome, and Starbucks. First you will need to decide what your personal brand is and what you hope to achieve out of your digital media campaign. The Social Media Aspect. MORE
Nary a week passes where I don’t hear from a CEO who’s grappling with this social media conundrum: should I, or shouldn’t I? In today’s post I’ll share my thoughts on why it’s time to put a fork in the social media debate… Background/Disclaimer. MORE
Being on every social media platform doesn’t make the woman, or her business – her interactions do. There are literally hundreds of social media platforms out there. If you type in ‘social media platforms list’ you will see that there are tons. Being successful at social media is not measured by how many platforms you have a username on, its measured by the interactions you are having and relationships you are creating within those platforms. MORE
Marketing Social Media slideshare social media marketing Susan Gunelius We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. MORE
They’re all forms of social media. Pinterest, LinkedIn, and who knows what new social media network comes out next, you can easily feel overwhelmed. Instead, just get started on social media. Yet you haven’t told us WHY I need to be on social media. However, when you step into social media, you’re opening a whole new world to you and the message you’re spreading. Do you know how many Americans have a social media profile? MORE
No one knows when or how, but one of our media projectors is broken. I was fascinated how Doers, Dreamers, and Feelers responded. Mr. Feeler wondered how someone could break something and not… Continue reading → Doer Dreamer Feeler Leadership Development organizational success MORE
Media Related Topics Leading in Context
JULY 17, 2019
By Linda Fisher Thornton I've blogged about how to spot fake news and variables complicating media ethics. Today I'll explore the characteristics healthy media consumption. Let's begin with a dose of healthy skepticism. Healthy Skepticism You can't believe everything you see. Photographs and videos that appear to be "proof" of a story may have been altered.
Lead Change Blog
MAY 15, 2017
Presidents, business magnates, social activists… everyone is on social media nowadays. Social media allows them to expand their leadership to a wider audience. Canadian Prime Minister Justin Trudeau is a nice example of how politicians can use social media to connect with their citizens and the entire world. When we’re talking about social media leaders, we’re not thinking solely of successful people who use social media to establish their status.
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Leading Blog
AUGUST 28, 2020
In From Social Media to Social Ministry: A Guide to Digital Discipleship , church leader Nona Jones, answers, “church is more than the worship service.” Jones walks us through the changes and explains why and how to build an effective, truly social media presence.
Leading in Context
NOVEMBER 15, 2017
By Linda Fisher Thornton Anyone can post content on social media. In the UNESCO report "The Media: Operation Decontamination," Aidan White notes that "Today, it’s not just journalists who need to watch their language and show respect for the facts; everyone with something to say in the public information sphere needs to show some ethical restraint." Today, I'm sharing resources for understanding the ethical responsibilities of media leadership.
Career Advancement
APRIL 1, 2019
Nasir asks: I’ve heard that employers are checking social media more and more, to find out how professional their people really are. Joel answers: That’s an option, of course, but there’s no need to stay off social media. Look at Facebook and other social media sites as networking tools. When that guides every choice you make on social media, you won’t have much to worry about. Here are some important “dos” and “don’ts” for using social media.
Women on Business
OCTOBER 19, 2017
Marketing Public Relations influencers media publicityWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
N2Growth Blog
APRIL 7, 2011
Nary a week passes where I don’t hear from a CEO who’s grappling with this social media conundrum: should I, or shouldn’t I? In today’s post I’ll share my thoughts on why it’s time to put a fork in the social media debate… Background/Disclaimer.
|
Women on Business
MAY 24, 2017
Social Media content curation social media social media marketing social media tipsWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
Strategy Driven
SEPTEMBER 20, 2020
Many people use social media for private and business communications without knowing that what they post online can have serious legal ramifications. Be careful not to reveal personal information without permission, especially if you’re using your social media platforms for a business venture.
Women on Business
AUGUST 18, 2017
Marketing Online Business Small Business Social Media Statistics, Facts & Research Uncategorized business website social media social media marketingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
General Leadership
MAY 22, 2015
Smart phones and social media expand our universe. If the “new tricks” are related to social media, “they” are wrong! I was never a fan of social media until I assumed my current position and, to this day, “tweeting” makes absolutely no sense to me, but I have come to respect and appreciate social media’s incredible power and reach. The post Social Media: A Professional’s Best Tool Used Wisely!
N2Growth Blog
APRIL 2, 2010
If you find all the noise around social media to be confusing, rest assured that you’re not alone. If you adapted to desktop computers, fax machines, cell phones and the Internet, then I suggest you need to view social media as the next progression on the continuim of advancement.
Rich Gee Group
OCTOBER 17, 2017
Check back weekly for new episodes on topics such as managing your company’s social media, taking advantage of LinkedIn, meeting new clients, and staying positive! The post Podcast: Exploding Your Presence on Social Media appeared first on Rich Gee. Podcast best clients Focus insights Quality real audience Service Social MediaIt’s not about the exploitation of technology – but service to your community. Who is your real audience?
|
Women on Business
JULY 10, 2014
Reader Submission small business small business marketing small business social media social media social media marketing social media strategy We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
Joseph Lalonde
AUGUST 12, 2015
S ocial media is a great tool, one that I love dearly. While there’s a good side to social media , there’s also a dark side many people get caught up in. The Dark Side Of Social Media. By using social media in the wrong way, you can begin to destroy your influence. Amazingly, many people forget that social media is a very public form of communication. Your employers can see what you post on social media. The Light Side Of Social Media.
QAspire
JUNE 19, 2019
Leadership that is social in approach when it comes to building communities, enabling engagement and participating in knowledge flows across the network (both inside the organization through corporate social tools as well as external social media). In my case, social media made me a clearer thinker, better leader and a curious learner. In the article, Celine outlines three ways social media can enable sensemaking for better leadership and engagement.
N2Growth Blog
JUNE 11, 2010
I’m going to tell you the cold hard truth about social media…what you need to know that most people won’t tell you. While anyone can have a social media presence, not everyone possesses social media influence. Is social media right for business?
Women on Business
FEBRUARY 20, 2013
Here’s a scenario you can relate to: Just before settling in to edit this post the other night, I skimmed eight different articles on social media (how-to, why-to, when-to, where-to, who-to…), clicked “Read Later” five times, “Pin It” once; posted on Facebook and Twitter, updated my Paper.li, shared a link on Google +, tweaked one of my online profiles and commented on one of my Facebook community pages—all between 9:30-11 pm.
Women on Business
APRIL 21, 2013
Marketing Social Media slideshare social media marketing Susan Gunelius We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
Strategy Driven
MAY 15, 2020
Social media has changed the way people communicate and exchange information. For others, the rise in social media has improved not only exposure but also the way companies market and do business. Social media has become the most effective form of marketing since it allows exposure to your business organically. There has been a rise in social sharing because of social media platforms. This is thanks to social media sites like Instagram, TripAdvisor, and Yelp.
Women on Business
NOVEMBER 28, 2012
Being on every social media platform doesn’t make the woman, or her business – her interactions do. There are literally hundreds of social media platforms out there. If you type in ‘social media platforms list’ you will see that there are tons. Being successful at social media is not measured by how many platforms you have a username on, its measured by the interactions you are having and relationships you are creating within those platforms.
Lead Change Blog
NOVEMBER 12, 2012
Posted in Leadership Coaching Leadership Development Light Your World I’ve read a number of articles recently about whether it is a good idea for CEOs to embrace various social media platforms. Leadership Coaching Leadership Development Light Your World Communication influence Self Development Social Media
Chart Your Course
JANUARY 15, 2013
Are you using social media to grow your business? Social media – LinkedIn, Facebook, YouTube, Twitter – can allow you to reach an audience larger than ever before – with more impact and longevity than a Super Bowl advertisement. Watch this video to learn how social media is changing the way consumers choose and interact with their brands, and each other! Social Media Revolution 2013. Are you using social media to grow your business?
Lead Change Blog
MAY 28, 2011
The most consistent, reputation-building method to be seen is by using social media. The FLinT (Facebook, LinkedIn, and Twitter) media stack and other current media platforms like Quora and YouTube are used to perpetuate one’s personal brand. Best of Blogs Series Career Development Career career reputation community employers employment job candidates Job Search Leadership networking online identity personal branding recruiting Social Media
Rich Gee Group
JANUARY 12, 2011
home about rich our team news our fans services executive coach business coach speaking inspire media knowledge books affiliates contact Rich Gee Group 203.500.2421 The Most Inspirational Social Media I’ve Ever Seen.
Joseph Lalonde
JUNE 11, 2014
They’re all forms of social media. Pinterest, LinkedIn, and who knows what new social media network comes out next, you can easily feel overwhelmed. Instead, just get started on social media. Yet you haven’t told us WHY I need to be on social media. However, when you step into social media, you’re opening a whole new world to you and the message you’re spreading. Do you know how many Americans have a social media profile?
N2Growth Blog
NOVEMBER 17, 2010
In today’s post I’m going to explore responsibility as it relates to social media – the responsibility that comes with living in the real world vs. a perpetual state of virtual reality. As most of you know, I’m a big fan of social media. Social Media is a tool.
Lead on Purpose
MAY 15, 2010
Filed under: Techology , Market-driven , Product Management / Marketing Tagged: | social media , Chris Brogan , Julien Smith , Mitch Joel , community , tribe « Leadership and learning Five championship strategies » Like Be the first to like this post.
Women on Business
JULY 19, 2014
Social Media Women On Business Offers marketing conference social media conference social media event social media marketing social media summit We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
Joseph Lalonde
JANUARY 17, 2014
I don’t know about you but I don’t claim to be a social media expert. There’s plenty of things I’ve done wrong with social media. I’ve been using social media wrong. I want to change and I want to help you avoid the social media mistakes I’ve made. Social media is a new beast in the internet world. And everyone is trying to figure out how to use social media to the best of their ability. I become a social media whore.
Women on Business
DECEMBER 6, 2014
Reader Submission content marketing social media social media marketing social sharing We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
Women on Business
NOVEMBER 7, 2011
Social Media is becoming a mandatory part of every day life and an essential part of career success in this day and age. Brands that had been having trouble or are just looking for an additional push in sales are seeing resounding success due to their digital media campaigns like Old Spice, Google, Chrome, and Starbucks. First you will need to decide what your personal brand is and what you hope to achieve out of your digital media campaign. The Social Media Aspect.
Women on Business
FEBRUARY 5, 2017
Job Search hiring social media social media mistakesWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
Women on Business
JUNE 13, 2013
Marketing content marketing digital marketing online marketing social media marketing We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
Modern Servant Leader
MAY 15, 2012
As social media platforms come and go, technology changes, but key principles remain. Chris Brogan , author of Social Media 101 , Trust Agents and Google+ for Business , explains you should create “listening posts” You can do this with free solutions like Google Alerts (email alerts anytime new content, relevant to your interests is added to Google), Hootsuite (streaming social media posts, filtered by keywords) or more advanced (and expensive) solutions like Radian 6.
Leadership Freak
JUNE 21, 2017
No one knows when or how, but one of our media projectors is broken. I was fascinated how Doers, Dreamers, and Feelers responded. Mr. Feeler wondered how someone could break something and not… Continue reading → Doer Dreamer Feeler Leadership Development organizational success
Leading in Context
APRIL 25, 2012
The 5 reasons to engage in social media describe how social media can benefit us as leaders who are learning in complex times, but that's only one dimension of the benefit of connected communication through social media. In this post I'll explore some of the ways social media can be used for "good.".
Modern Servant Leader
OCTOBER 15, 2018
In selecting Bono, USA Gymnastics joins an unfortunate list of companies failing to conduct a basic analysis of digital media , before making critical leadership decisions. In the digital media age, they are already extremely slow in responding to this failure.
Let's Grow Leaders
JUNE 12, 2015
Although many companies caution workers about using social media, utilizing sites like Twitter and LinkedIn can go a long way in positioning you within your own company and as a leader in your industry. Obviously you need to be smart about how you use social media. While online leadership is about utilizing online social media platforms, which platforms you choose can be just as important as how many followers you have.
Leading in Context
DECEMBER 14, 2011
The idea for this post came from a reader's comment about how new the area of social media leadership is to the leadership community (Thanks Justin!). Here are some resources that will help you lead others through engagement with social media engagement and the new ways we communicate in business today: Ethical Leader Ethical Organization business ethics Leadership leadership skills on leadership what are leadership skills what is ethical leadership what is leadership
Women on Business
JULY 14, 2015
Reader Submission social media audit social media marketing socialcentivWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].
Chart Your Course
APRIL 16, 2018
Our relationship with social media can be love/hate. Professionally, social media invites risks for posting content or an opinion that can damage an employee’s character at work, possible causing termination. Be proactive about enforcing employee guidelines on social media to prevent damage control. The following can help you craft a company social media policy that you can distribute to your employees: Hold Yourself Accountable & Responsible.
Joseph Lalonde
JUNE 28, 2017
The Answers From Leadership Podcast Episode 41 We all know social media has become an important part of our lives, even our businesses. Yet many leaders are reluctant to join social media and begin using it to enhance their reach. Why is it people are scared of social media? I focus on networking, personal branding, and social media. How has social media impacted your leadership? I think I’ve had more impact with social media.
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