Learn How To Better Communicate With Your Audience.

Rich Gee Group

Your audience might be a group of clients, a customer in your store, your team, or just the most significant prospect you’ll ever land. They think they know their audience - but they find out they’re WRONG. Understand your audience's issue, not your issue.

The Fastest Way To Lose Your Audience

Joseph Lalonde

You’ve spent a lot of time and energy on building up an audience. You lost your audience. Losing Your Audience Sucks. Losing your audience sucks. Then out something changed… The Fastest Way To Lose Your Audience. For an audience of church leaders, this is offensive. Brene Brown had lost part of the audience she was there to speak to. Even though her message was great, the way she framed it was wrong for the audience.


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Capture Any Audience Using the “Magic Formula”

Nathan Magnuson

Communication Influence Leadership Personal Effectiveness Public Speaking action audience benefit communication Dale Carnegie evidence incident influence Magic Formula presentation speaking I was standing in front of a roomful of corporate employees about to launch into my training session. I knew the course content had the potential to make a strong impact in their communication and relationships and I had some specific learning goals for the group.

6 Easy Ways To Grow Your Audience

Joseph Lalonde

I haven’t met a blogger who hasn’t wanted to have a larger audience. However, so many bloggers don’t put in any effort to bring in new audience members. They could be a great way to grow your audience. Use different mediums : Writing a blog is only one way to engage your audience. Find another way to broadcast your voice and you may find a completely new audience that’s eager to follow you. Social Media audience blogging writing

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause

Lead Change Blog

Cut through the noise and create the biggest possible audience for your work. But true reach is about expanding your audience while making a meaningful and enduring difference that has lasting a impact. The post Reach: Create the Biggest Possible Audience for Your Message, Book, or Cause appeared first on Lead Change. This book offers a proven method for expanding your reach online so you can make a meaningful difference for others.

Educating Your Audience: The New Way to Build an Audience

Women on Business

We've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. Women On Business Sponsors

Content Marketing Success Through Audience Targeting

Strategy Driven

Often the problem lies in a disconnect between the content creator and their audience. If a piece of content fails to pick up traction, it’s usually because it doesn’t fit what the audience was searching for. Reconnect With Your Audience.

The Power of the Audience

Leadership Freak

Everyone longs for an approving audience, the standing ovation. Leaders are the audience when: The organization is top down. Three of our grandchildren – 2, 6, and 7 yrs. old – spent the week with us. I kept hearing, “Watch this Poppi.” They are highly respected. Pay and promotions are in their control. They assign [.].

4 Tips On How to Design a Presentation that Will Impress Your Audience

Strategy Driven

For most people, the sole idea of standing in front of an audience, presenting something, is terrifying. How you arrange them and which visuals you use can have a huge impact on the audience’s engagement, as well as the presenter’s success.

3 Ways to Reach Your Target Audience with Content Marketing

Women on Business

Marketing content marketing target audienceWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

4 Data-Driven Steps To Drive Successful B2B Demand Generation

Fact: Good data lives at the core of every successful B2B demand generation strategy. Without quality data, it’s nearly impossible to identify and segment your target audience and create messaging that speaks to their values and interests. Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky. In this eBook, you’ll discover how to improve your demand generation program—and your bottom line.

Don’t Shoot the Audience!

Great Leadership By Dan

That’s when I think he lost the audience. As the meeting went on, I looked around, and a few members of the audience were doing their best to maintain forced Joker-like ear to ear smiles, in order to please the executive. Again, he judged and placed blame on the audience for not giving him the response he was looking for. They are all doing the same thing – blaming the audience for their own inability to connect with them.

How to Deliver Your Message Effectively to Your Audience

Women on Business

We've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. Women On Business Partners

Secrets of Social Facilitation: Putting the Audience to Work

RapidStart Leadership

Performance isn’t just about the players, it’s also about the audience. Today we’ll unlock the power of social facilitation and show you how you can use the audience to get the best out of your team. Over subsequent years, other researchers expanded on this idea when they realized that just the presence of an audience can have a similar effect. Interestingly, this effect, both positive and negative, happens even when the audience is not in a position to judge.

Three Ways to Lose Your Audience

Next Level Blog

In an age when practically everyone has a source of endless distractions (the smart phone) at their fingertips, it’s easier than ever to lose your audience in two minutes or less. If I was writing an open letter to anyone who has to present (which I guess I am actually), here are three things I would beg them to avoid if they don’t want to lose me and the rest of the audience: Click headline to continue.

An Audience of One

Chris Brady

She knocks on the door to my office and waits until I motion her in. Politely she asks with expectant eyes if I''d like to visit her "gum store." For once making the right choice (trying to remember. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]. LLR Daily Application Religion

Use Stories To Captivate Your Audience

Women on Business

We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link]. Marketing public speaking storytelling

Simple Tips for Increasing Audience Engagement During a Live Coaching Session

Rapid BI

It is much easier to capture the attention of an audience than to keep them immersed and engaged long enough to pass across your message. The post Simple Tips for Increasing Audience Engagement During a Live Coaching Session appeared first on RapidBI.

26 Ways to Engage Your Target Audience

Engaging Leader

The post 26 Ways to Engage Your Target Audience appeared first on Engaging Leader. Ever feel that leading in the 21st century is like herding cats? Knowledge workers in particular remind me of our two cats, Maple and Jack. The other evening, I saw Maple walking by and felt the rare (for me) desire to pet her. I called her to me, but her attention was focused elsewhere. Switching […]. Aspendale Blog Presenting

Solutions to Effectively Reach Your Target Audience

Strategy Driven

Reaching your target audience can often be a struggle. Start on the right foot and spend time, money, and resources focusing on appropriate ways to reach and appeal to your target audience. Defining your target audience. Before you do anything else, you need to take time to work out who your target audience actually is. By identifying your target audience, you can begin to understand the niche that your consumer would fall into.

6 Steps for Effectively Connecting with Your Audience(s)


If you share a message with an audience and it doesn’t make sense to them or they aren’t able to connect with it, did they really hear what you had to say? You’ve probably heard the philosophical question “If a tree falls in a forest and no one is around to hear it, does it make a sound?” That same concept applies to communication. Communication Skills Presentation Skills

Is this the right audience?

Tony Mayo

In 1966 Roshi Philip Kapleau, author of the landmark book The Three Pillars of Zen, was invited to give a talk at MIT by Nobel Laureate Salvador Luria. Only six people came. He gave his talk on Zen meditation anyway. One of the six became Jon Kabat-Zinn, Ph.D., who had his first encounter [.]. For Executives Meditation

Always Remember Your Multiple Audiences

First Friday Book Synopsis

So, have you learned this yet? Everything you say, anywhere, might end up on youtube or quoted or replayed on some web site – from some “gossip” web site, to a much more reputable web site. And, here’s the bad news – if it lands on some obscure blog or some “gossip” web site, that […]. Randy''s blog entries

Communicate From Your Audience’s Perspective


This article is an excerpt from the book “No Cape Needed: The Simplest, Smartest, Fastest Steps to Improve How You Communicate by Leaps and Bounds.” Want more? Get your copy today. DON’T. COMMUNICATE FROM YOUR PERSPECTIVE. Sure, it makes sense that you would approach any message from your point of view. It’s human nature to assume that others share your perspective and will perceive topics the same way you do. Leadership Communication

To Win Over an Audience, Focus on Building Trust

Harvard Business

Five tactics for leaders. Public speaking Trustworthiness Persuasion Managing yourself Digital Article

Your Messaging to Older Audiences Is Outdated

Harvard Business

Don’t let stereotypes or condescending assumptions alienate the people you’re trying to reach. Demographics Generational issues Digital Article

Pitch your idea with an open mind (and an eye on your audience)

N2Growth Blog

You need passion, but such passion can blind you from reading an audience. “If you don’t connect, you don’t persuade.” ” You need to speak the language of the listener, and this requires that you learn something about them as well as tailor your argument to meet their needs. Here are three tips for connecting with people you are trying to persuade. Do your homework. Find out what others are thinking and doing. Listen to them speak. Learn their issues.

Marketing Essentials: Finding Your Target Audience Is a 9-Step Process and It Goes Like This

Strategy Driven

When it comes to effective marketing, few things could be considered more basic than identifying the target audience. This belies the history of successful marketing campaigns that are replete with target audiences that were identified and made the objects of effective appeals.

Are You Ready to Deliver a Great Presentation?

Lead Change Blog

Greet the audience as you would a group of friends. Eye contact— Start by making solid eye contact with the audience. Ask a question that directly engages the audience. Benefits— Explain what the audience will gain. Offer some fresh ideas and insights that will interest the audience. The clearer your framework, the easier it is for the audience to follow. Use lists —They make it easy for the audience to follow. .

Audience Mind-Meld: Real-Time Data Makes It Possible

Strategy Driven

Have you ever given a presentation to a large group, looked out at your audience and wondered what they were thinking? If you give presentations for a living, you probably have a number of techniques to take your audience’s pulse, such as asking for a show of hands or opening the session up for questions to get their thoughts on a topic. Post-presentation online surveys are a popular way to gauge audience reaction.

Guest Blogger Jesse Scinto: 5 Tips For Powerful Audience Participation


Having recently taken up the instrument, she plans to give a short speech to a friendly audience about the joys of playing. Without skipping a beat, Gina launches into her talk, unaware that her lighthearted attempt at audience participation was a flop. While Gina’s situation is low-stakes, it demonstrates the importance of giving careful thought to audience involvement. Audience-centered framing and confident delivery go a long way. INVOLVING THE AUDIENCE.

Communication Breakdown: Are You Thinking About Your Audience?


Over the course of my career many leaders have lamented this: “Little I say seems to be resonating !?!?”. Although this can be very frustrating, it certainly does not mean that you should just stop communicating (as I’ve also heard…). Leadership Communication

Communication Breakdown: Are You Thinking About Your Audience?


Knowing Your Audience. Problem: Most likely, the failure to communicate effectively an indicator that you need to take more time to find out what makes your audience tick, and how and when they’re most receptive to information. By anticipating audience needs and concerns, you can ensure that you shape your message in a way that will resonate with your listeners. They communicate from their perspective instead of the audience’s. The Solution: Know Your Audience.

Time for a New Performer-Audience Compact; Time for a New Speaker-Audience Compact – (With Thanks to Benedict Cumberbatch)

First Friday Book Synopsis

But, these days, it is more likely that… Read More Time for a New Performer-Audience Compact; Time for a New Speaker-Audience Compact – (With Thanks to Benedict Cumberbatch). Compact An agreement, treaty, or contract. The term compact is most often applied to agreements among states or between nations on matters in which they have a common concern. ——————– Subtle shifts bring consequences.

Connect With Your Audience to Make Your Presentation Memorable


If you fail to get to know anyone in the room before you present, you’ll have a much harder time connecting with the audience and what they need from you DON’T: BE A STRANGER.

The Three Questions Every Audience Asks of a Speaker

First Friday Book Synopsis

Every speech (briefing; presentation) is an interaction between a speaker (someone with something valuable to say) and an audience (folks who think, “remind me; teach me; inspire me; persuade me.”) In essence, the audience says to the speaker, “I have some questions I want you to answer.”

How to reach your audience

Deep Imprints

Several years ago, I ran into our head usher on a Monday morning. I asked him a simple question: How did you feel about yesterday? He gave me a completely blank look. He didn’t have an answer for me. In fact, I’m not even sure that he understood what I was saying. I’d recently had. Read More » Communication be heard listen

Who is the Audience You Are Trying to Impress?

Great Results Team Building

Everyone has an audience that they are trying to impress. First, I realized that we are all performers, but not always for an obvious audience. Athletes may want to perform well for each other, or for their coach, or to impress a girlfriend – and while the hundreds of fans in the stands may enjoy watching, the athletes’ audience was likely a far more specific set of eyes that are important to them. We all have an audience that we are performing for.

What Kind of Audience Member are You? (a semi-rant)

First Friday Book Synopsis

To many audiences – to many different kinds of audiences. And I am ready to divide the world into two kinds of audience members. #1 Call this a sort of rant, and a reminder… I speak a lot! 1 – Those who want to hear me speak. #2 2 – Those who don’t. Now, this has nothing […]. Randy''s blog entries

Share "Lead Your Team" Content With Your Audience.

Great Results Team Building

Republish it and share our team leadership ideas with your audience! you would like to share any of the insightful articles or content from Great Results Teambuilding with your audience, you may republish or quote it without charge. Have you enjoyed what you've read from past "Lead Your Team" blog article content? Attention: Readers, Publishers, Editors, Webmasters and Bloggers. Great content should be recommended to others.

How to Connect with An Audience—It’s One of Your Most Important Leadership Skills

Great Leadership By Dan

But the speaker who can put that information into context and reveal why it matters vitally to the audience—well, that speaker will likely be both more memorable and successful. Connecting with Your Audience is Critical to Effective Communication Skills To achieve such effective communication, you need to pay particular attention to the planning stage of your speech. How, in other words, will you get your audience on board immediately, and keep them there?

Your Audience Probably Does not Know What you Know – Translate, Translate, Translate

First Friday Book Synopsis

Let’s try this again… Do not assume your audience – your audience when you speak; your readers when you write – know what you know. Here’s… Read More Your Audience Probably Does not Know What you Know – Translate, Translate, Translate. Do not assume that they understand your words the way you understand them when you write or speak them. Do not assume that they have your same background knowledge.