Brand and Perception: Leadership Essentials

CoachStation

The leader and employee in today’s environment must possess a credible and trusted brand, much like a company does. Being aware of this helps you to take control of your brand. However, your personal brand and the perception you create is more than your Social Media profiles and habits.

Brand 87

Why Personal Branding is a Leadership Must

Women on Business

Leadership business leadership career advice personal brandingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 126

Trending Sources

5 Proven Steps for Sparking Insane Brand Love

Women on Business

Reader Submission branding MarketingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 117

Leadership – Inspiring Loyalty Through Personal Branding

Women on Business

Reader Submission Leadership personal brandingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

4 Effective Ways to Build an Online Brand

Women on Business

Marketing brand reputation branding online branding online presence social media social media marketingWe've Moved! Update your Reader Now.

Brand 117

Creating Multi-Sensory Brand Experiences

Women on Business

Marketing brand brand marketingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 57

How to Use Quora to Build Your Personal Brand and Business Brand

Women on Business

Marketing brand building personal branding quora quora marketingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 60

5 Easy Ways to Turn Your Clients Into Brand Ambassadors

Women on Business

Reader Submission brand ambassadorsWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 95

Tips for Building Brand Awareness

Women on Business

Marketing brand awareness Building Brand Awareness content marketing social media Social Media ContestWe've Moved! Update your Reader Now.

Brand 75

30 Influencers Behind the Brands We Love

Lead Change Blog

We recently published an Aha Amplifier social media enabled eBook called Bryan Kramer & Leadtail On The Influencers Behind The Brands We Love that we’re very excited about. Centers around one or two core themes; shares content and perspectives that builds personal brand.

Brand 116

7 Offline Marketing Tactics for Boosting Brand Awareness

Women on Business

Women On Business Sponsors brand awareness offline marketingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand & Culture

Ravi Pratap Singh

To find out how, we need to look at the symbiotic relationship between an organization's 'brand' and 'culture' Basically, both brand and culture are two sides of the same coin. Brand drives customer experience, while culture drives employee engagement.

Brand 56

3 Steps to Turn Your Staff into Brand Ambassadors

Women on Business

Women On Business Sponsors branding brand ambassadorsWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 88

When Branding Seems Like a Mammoth Task

Women on Business

Marketing brand building brand strategy branding rebrandingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 63

5 Key Benefits of Internal Brand Building

Women on Business

Human Resources Issues Marketing brand buidling branding employee training internal branding We''ve Moved! Update your Reader Now.

Brand 70

4 Ad Agency Secrets for Better Brand Building

Women on Business

Reader Submission brand building brandingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 81

Building Your Leadership Brand

Coaching Tip

Crafting your leadership brand goes beyond being your authentic self. It's easy to underestimate how profound the transition is from individual contributor to leader. As your new team looks to you for the first time, they are understandably worried about how you will make things harder for them.

Brand 77

3 Ways Personal Branding Helps You Claim Your Personal Power

Women on Business

Marketing Personal Development career advice personal brandingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

The Other Face Of Your Brand

Lead Change Blog

People are the face of your brand. Your people are the face of your organization, and work hard to represent that brand. That’s only one side to your brand coin. The other face to your brand is what your company does in support of your people and customers.

Brand 67

You Are Your Brand

Coaching Tip

We all have a personal brand. Your brand is simply a set of expectations that come to mind when people think of you. We create our brands by the attitude and behaviors we display. As Tom Peters says, "To survive corporate layoffs you need to become a distinctive brand. Closing the gap between how you want to be perceived and how others actually perceive you is an important step in managing your brand. Work on your Personal Brand.

Brand 72

The 10 Best Brand Names Ever

In the CEO Afterlife

Now that we are in the New Year, you can expect to see 2011 rankings by major periodicals on a variety of measures from most valuable global brands to the most innovative companies. My ranking of the “Best Brand Names” has no time constraint. That is the brand name acid test.

Brand 104

Branding vs. Marketing

Strategy Driven

Many believe that a brand is a function of marketing. Or more specifically, brand building. But a brand is much more than a component of marketing. Alternatively, think of a brand like Disney. You just finished reading Branding vs. Marketing !

Brand 54

5 Steps to Build Your Personal Brand and Business with Public Speaking

Women on Business

Career Development Marketing brand development personal brand professional speaker public speaking We''ve Moved! Update your Reader Now.

Brand 123

A Leader’s Guide to Emotional Branding

Lead Change Blog

And, it is the dream of every brand manager. The concept of brand in this country started in the west with the branding of cattle. Obviously barbed wire fence altered the practice of using branding for identification. Brands are powerful tools for customer trust.

Brand 67

Branding Challenges Faced By Small Businesses

Women on Business

Reader Submission brand design branding logo design rebranding small business brandingWe've Moved! Update your Reader Now.

Brand 29

How to Do PR for Your Personal Brand

Women on Business

Career Development Marketing branding Business Development personal brand pr Public Relations publicity We''ve Moved! Update your Reader Now.

PR 79

Why Customers Equate Your Brand With User Experience

Women on Business

Reader Submission brand experience user experienceWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 86

How to Create a Personal Brand Strategy Statement

In the CEO Afterlife

Branding has flourished big time—we have product brands, service brands, country brands, political brands, cause-related brands, even cultural brands. In this post I want to help those of you who are keen to create your personal brand.

Brand 68

The Decay of Brand Differentiation

In the CEO Afterlife

There’s a host of reasons why great brands decay. Leaders Failed to Nurture Their Brands. Rather than add to a brand’s strategic advantage, they subtracted from its equity with tactical initiatives and superfluous line extensions.

Brand 51

5 Ways to Sell Your Brand

Women on Business

Reader Submission branding Customer Service Sales small businessWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 64

6 Personal Branding Lessons Every Working Professional Can Learn from Trump and Clinton

Strategy Driven

What does success in the face of such highly unfavorable ratings teach us about personal branding? Below is an examination of both candidates’ personal branding successes, challenges and resulting lessons for us all in six specific areas. Develop Your Brand by Design, Not Default.

Brand 79

Building Your Leadership Brand

Great Leadership By Dan

We need to have our own leadership brand that is true to our uniqueness. When defining your leadership brand, you first need to define what leadership is to you. coaching leadership brand leadership style leadership questions leadership purpose executive coaching Beth Armknecht Miller

Brand 66

3 Critical Connections You’re Missing without Internal Branding

Women on Business

Marketing brand brand marketing brand building internal brandingWe've Moved! Update your Reader Now. This feed has moved to: [link] If you haven't already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 43

Don’t Compromise Your Brand by Making These 3 Mistakes

Women on Business

Marketing brand development branding We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 65

How to Identify and Develop Your Brand Personality for Small Business Success

Women on Business

Marketing brand development brand identity brand marketing brand persona brand personality brand strategy small business branding small business marketing We''ve Moved! Update your Reader Now.

Brand 51

Your Look. Your Personality. Your Brand Voice.

Strategy Driven

The best brands connect with consumers and build long-term relationships through carefully crafted and controlled messaging. You see – once a small business has a strong logo, it’s important to bring the brand to life by developing a brand voice. No matter how small the business, putting a face behind the brand and building a brand voice is key to driving the conversation, building relationships, and standing out from the crowd. Your Brand Voice. !

Brand 32

10 Leaders who are the Brand

In the CEO Afterlife

Corporate leaders that are identified with brands are usually the ones who share the brand’s nomenclature, such as Martha Stewart, Donald Trump, and Michael Dell. Within their particular markets (and in some cases on a much more pervasive basis), these leaders are the brand.

Brand 79

Brand Real

CEO Blog

I love Branding. Brand to a company is like reputation is to a person. Brand does also. I read Laurence Vincent's book - Brand Real - How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty. Real brands make promises that they keep".

Brand 46

Standing Out In Business – The Era of the Brand

Strategy Driven

Because of this challenge, a familiar and trusted brand still has the ability to cut through the clutter. Visuality: The outward appearance of the brand truly reflects who the organization is and the value it delivers. Our Brand Traffic Control assessment is a detailed assessment of where your company currently stands in each of the 8 fundamentals. Do we know what is being said about our brand online?

Brand 38

5 Steps to Conduct a Brand Audit in Your Annual Business Wrap-Up

Women on Business

Marketing brand audit brand marketing brand review brand strategy marketing review marketing strategy We''ve Moved! Update your Reader Now. This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us. link].

Brand 71