Strategy Driven

MAY 22, 2021

Company leaders usually consider the best-case scenario when planning a PR campaign. In other words, there is a blueprint for PR campaigns that most successful PR campaigns follow around. And as far as businesses are concerned, many attracted PR attention for how they responded to the changing needs during the pandemic.

PR 73

PR Succession How To Audience 73

Women on Business

MARCH 7, 2023

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PR 100

PR Crisis Public Relations 100

Women on Business

JANUARY 26, 2015

Career Development Marketing branding Business Development personal brand pr Public Relations publicity' This feed has moved to: [link] If you haven''t already done so, update your reader now with this changed subscription address to get your latest updates from us.

PR 100

PR Brand Public Relations How To 100

Let's Grow Leaders

NOVEMBER 19, 2021

31:07 – How effective leaders can use PR for their organization, brand, or team from a place of integrity. .” 19:06 – Why leaders embrace problems. 20:39 – Nobody is perfect and how to find the values and take responsibility for your leadership. 24:03 – Why Sabrina has so much passion for leading with integrity.

Influence 509

Influence PR Advice Leadership 509

Women on Business

JANUARY 6, 2012

Implementing an effective PR strategy, particularly for any start-up business or company which has little or no experience handling communications, may seem a daunting task, but as we all shake off the apathy of returning to work and prepare for [.] Guest post by Georgina Dunkley (learn more about Georgina at the end of this post).

PR 178

PR Planning Strategy Company 178

Women on Business

SEPTEMBER 13, 2013

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PR 237

PR Public Relations Reputation Strategy 237

Women on Business

OCTOBER 2, 2022

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PR 100

PR Media Strategy 100

thoughtLEADERS, LLC

NOVEMBER 27, 2023

Today’s guest post is b y Thomas Mustac, Publicist — Otter PR Crises come in all shapes and sizes for businesses, but no matter how big or small, an organization will be overwhelmed if they have not adequately planned how to approach the crisis.

Crisis 70

Crisis How To PR Leadership 70

leaderCommunicator

APRIL 9, 2021

This Week's Round-Up of Leadership and Communication Blogs: How to Get More Women in Senior Communication Jobs By Azurée Montoute-Lewis via PR News ( @PRNews ) About 67% of PR pros are women, yet representation at the CEO level is only 22%. As such, the disparity between women in PR and women in leading PR roles needs attention.

Leadership 112

Leadership PR Team Blog 112

thoughtLEADERS, LLC

SEPTEMBER 11, 2023

Today’s guest post is b y Amanda Reseburg, Writer — Otter PR If there’s one thing that’s expected of thought leaders, it’s writing. Mastering your unique voice in writing is key to making a lasting impact, and honing your voice is your path to influence and innovation in your niche.

PR 94

PR Influence How To Leadership 94

leaderCommunicator

JULY 28, 2017

This week you’ll read articles on where business should spend more of their time (but don’t), 3 steps to building engagement with your hourly workers, why women aren’t CEOs according to women who almost were, what really happens inside a PR crisis war room, and recommended summer books for leaders.

PR 86

PR Crisis CEO Article 86

leaderCommunicator

JUNE 26, 2020

This Week's Round-Up of Leadership and Communication Blogs: 10 Commitments PR Firms Can Make To Advance Racial Equity By Arun Sudhaman and Aarti Shah ( @ArunSudhaman and @aartishah via @Provoke_News ), PRovoke (formerly The Holmes Report) 10 commitments: A call for the PR industry to be serious in their help to dismantle systemic racism. “

Leadership 144

Leadership PR CEO Commitment 144

CEO Insider

OCTOBER 21, 2023

With my new book PR Confidential: Unlocking the Secrets to Creating a Powerful Public Image, my goal was to demystify the often-misunderstood public relations industry by answering questions frequently posed by business leaders in an “advice column” format.

Public Relations 67

Public Relations Advertising PR Marketing 67

Women on Business

JULY 5, 2015

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PR 100

PR Planning Tips Public Relations 100

The Horizons Tracker

MARCH 5, 2020

Some $14bn is spent on public relations agencies in the United States alone each year, but there remain doubts about whether that investment is soliciting sufficient returns, or even what those returns should be.

Tools 71

Tools PR Public Relations Crisis 71

leaderCommunicator

AUGUST 6, 2020

Calling all HR, PR and Internal Communications professionals…there’s got to be a better way. Reading this CNN article about L’Oréal and their return-to-office efforts made my heart race.

PR 157

PR Company Leadership Planning 157

Kevin Eikenberry

MAY 4, 2014

Take two marketing and PR professionals with a passion for the history […]. Books Innovation Leadership Learning Apollo Program marketing PR' This book tells us that story – an important part of the Moon program not yet ever explored in this way.

PR 185

PR Marketing Storytelling Books 185

Rapid BI

AUGUST 29, 2023

Twitter & customer service - Are big firms using twitter as PR or customer service? Do they realize the difference, and the potential damage they are doing. By all means use social media - but link it to core business systems The post How to use Twitter for great customer service appeared first on RapidBI.

How To 56

How To PR Media System 56

leaderCommunicator

AUGUST 20, 2021

This Week's Round-Up of Leadership and Communication Blogs: The Evolving Communication Function By Institute for Public Relations and PR News ( @InstituteForPR via @PRNews ) An interesting study taking a comprehensive look at the perceptions, roles, structures, and future of communication.

PR 148

PR Public Relations Incentives Bond 148

Strategy Driven

DECEMBER 2, 2020

Page Rankings (PR) is a benchmark that evaluates each ranking of a website in search engine as set by Google. Pages with high PR often have better authority than the ones with lower or zero PR. Although with recent updates, PR no longer has the same value as it used to before. Page Rankings. Same Content Pages.

Quality 81

Quality PR Engineering Content 81

Strategy Driven

DECEMBER 24, 2019

The top-ranking PR Agency in Sydney uses informative feedback to achieve fidelity with their clients. The job of any PR agency is to assess consumer behavior, categorize company policies, and plan future actions. The quality of the PR Agency should not be compromised, as it is critical to your business. A great PR strategy.

PR 16

PR Public Relations Crisis Loyalty 16

Eric Jacobson

FEBRUARY 14, 2022

Read this book if you a PR professional needing to understand the modern PR world. Understand what is in this book if you are a leader and want to effectively work with the PR professional on your team. These expert practitioners share their real-life world stories, advice and the actions they took to be successful.

Public Relations 65

Public Relations Handbook How To PR 65

leaderCommunicator

SEPTEMBER 13, 2019

This Week's Round-Up of Leadership and Communication Blogs: 5 Common Missteps in Crisis Communication By Kristin Miller via PR Daily ( @PRDaily ) Heed these warnings so you’re not caught off guard if a data breach occurs, or any other calamity. Read more >>

Crisis 81

Crisis Leadership PR Tips 81

Let's Grow Leaders

AUGUST 10, 2015

Great commercials, strong PR, a brilliant social media strategy all warrant effort when building your company’s reputation. But there’s no better PR than an army of loyal employees living and breathing your brand. “PR or HR or Staff or the VP knows best” never really plays well at the front line.

Company 180

Company PR How To Outsourcing 180

Leading Blog

JULY 1, 2021

Creating and sustaining trust does not, Sandra Sucher and Shalene Gupta show, come from "reputation-building" and PR but by being the "real deal," creating products, services, and technologies that work, having good intentions, treating people fairly, and taking responsibility for all the impacts an organization creates, whether intended or not.

Books 306

Books Leadership Influence Library 306

Let's Grow Leaders

MAY 26, 2014

She wrote Overcoming an Imperfect Boss because “I wanted to be able to have something tangible to weave into the PR of the launch of my new company.” And Wally Bock, Learning About Writing a Book From Overcoming an Imperfect Boss. Karin Hurt is a newly minted entrepreneur. Happy Memorial Day.

Management 432

Management Tools PR Career 432

N2Growth Blog

OCTOBER 16, 2017

The PR Disaster that resulted when Unilever decided a run a Dove Soap ad on its U.S. If the social media unit doesn’t pass their work through the PR department, more messaging mistakes are likely. Facebook page last Friday, that showed a black woman turning white, could have been avoided with better leadership.

PR 159

PR Leadership Long-term Strategic Planning 159

Rich Gee Group

JANUARY 28, 2011

In addition, if you are working at a startup or within a certain industry (PR, Advertising, Tech, etc.), Because of the economy and marketplace, many seemingly normal environments are slowly turning into ‘high-performance’ workplaces (HPW). you might encounter this situation all the time.

PR 304

PR How To Advertising Career 304

Women on Business

AUGUST 12, 2012

Some businesses may not lend themselves directly to PR opportunities. Financial planners, lawyers, doctors- you might not necessarily be able to get a PR campaign around your specific business or practice. In this circumstance- You, the individual, need to be the one getting the PR. Find something newsworthy.

Media 217

Media PR Magazine Public Relations 217

First Friday Book Synopsis

JULY 9, 2015

There’s attention to detail, and then there’s attention to detail. Elon Musk may win the prize. I will be presenting my synopsis of the new Elon Musk book tomorrow at the July 10 First Friday Book Synopsis. Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance). I’ve read the book. […].

PR 70

PR Books Blog 70

Lead Change Blog

JUNE 24, 2019

No longer can leaders assume that breaches of trust can be dealt with by great PR interventions. This heightened transparency means trust is a highly flammable, ever-present concern for business leaders. Instead, business leaders need to intentionally create a culture that builds, maintains, and preserves trust.

Leadership 345

Leadership Reputation Bottom-up Supply Chain 345

The Horizons Tracker

FEBRUARY 26, 2020

. “This kind of troll does not need to hide in the dark web or a black market; this troll is employed in the politician’s in-house team, or a PR firm or a digital marketing company.” ” Trolling business models. “This has enabled them to downplay the political and moral consequences of what they do.

Report 76

Report Politics PR Outsourcing 76

The Horizons Tracker

APRIL 9, 2023

The accusations of greenwashing against corporations are legion, with those who have supposed net zero strategies particularly vulnerable to claims that their efforts are little more than PR puffery. “The basic premise is that it’s very hard to figure out what companies are actually doing,” the researchers say.

PR 94

PR Energy Price Article 94

leaderCommunicator

NOVEMBER 30, 2018

Ten Questions for Internal Comms Surveys By Kevin Ruck ( @AcademyKev via @PR_Place ), PR Place “Internal communication audits are a fundamental part of professional practice. Welcome to my weekly round-up of the best-of-the-best recent leadership and communication blog posts. But what are the ‘right’ questions to ask? Read more >>

Survey 81

Survey Leadership PR Strategy 81

Let's Grow Leaders

OCTOBER 8, 2014

You Believe Your Own PR. If you don’t slow down to truly understand what worked, you’re much less likely to succeed in the next endeavor. Failure is much more likely to give us the pause needed to think, regroup, and improve. I see this happen with leaders at all levels. People sing their praises and they start humming along.

Succession 450

Succession Gilbert Learning-by-Doing Leadership 450

Strategy Driven

JULY 27, 2020

It may be daunting to decide how you want to present your brand story; the assistance of professionals such as PR firms in Portland Oregon can get you started in the right direction. Firms like a healthcare PR company Portland can help you craft your message so it resonates with customers. Customer Relations.

Organization 73

Organization PR Customer Loyalty Reputation 73

Lead Change Blog

MAY 20, 2021

The PR team elected to pass this complaint letter in response to then CEO Herb Kelleher with a bit of background about the never-happy customer. The public relations team struggled to find new ways to try and appease Mrs. Crabapple. In less than a minute, Herb penned a quick note to the customer. “Dear Ms.

Leadership 226

Leadership Airlines Letter Long-term 226