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OTT Video Is Creating Cord-Extenders, Not Cord-Cutters

Harvard Business Review

To many bystanders, the dichotomy of watching the greatest number of big-budget quality productions being created at the very same time as pundits prognosticate the death of cable, satellite, and broadcast networks makes the off-screen drama as compelling as anything happening on-screen. Megamergers won’t solve for this disruption.

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