Still Many Ways to Skin a Capital Cost
Harvard Business Review
MARCH 10, 2011
When executives evaluate a potential investment, whether it's to build a new plant, enter a new market, or acquire a company, they weigh its cost against the future cash flows they expect will spring from it. One of the architects of the survey, Mark Scott, is also one of its beneficiaries. The same is true for the CAPM. ".
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