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Creating Social Change with Social Media

Harvard Business Review

But what really fueled #GivingTuesday was not technology tactics or whiz-bang applications; it was a mindset built around four principles, ones that can apply to many organizations seeking to use social media to create change. Think upload, not download. Can Technology End Poverty? A New Type of Philanthropy: Donating Data.

Media 15
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Creating Social Change with Social Media

Harvard Business Review

But what really fueled #GivingTuesday was not technology tactics or whiz-bang applications; it was a mindset built around four principles, ones that can apply to many organizations seeking to use social media to create change. Think upload, not download. Can Technology End Poverty? A New Type of Philanthropy: Donating Data.

Media 8
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What Big Companies Get Wrong About Innovation Metrics

Harvard Business Review

But innovation executives who had been in the role for two or more years almost universally said that they have moved away from more generic activity measures — like how many people had participated in a company crowdsourcing initiative — and toward more specific impact measures that matter to the CEO or COO. Patience is a rarity.