Remove Discount Remove Handbook Remove Resistance Remove Survey
article thumbnail

Why Debunking Myths About Vaccines Hasn’t Convinced Dubious Parents

Harvard Business Review

Yet today, surveys show that as many as a third of U.S. ” There have been hundreds of studies since, all finding the same results: when you argue using facts and evidence, people generally reject or discount your evidence. Finally, he was stripped of his license to practice medicine. We all fall into these traps.

Heider 8