GE’s Culture Challenge After Welch and Immelt
Harvard Business Review
JANUARY 26, 2015
For an organization to endeavor to change its culture, it needs to take its cue from what changes in its strategy. In the first part of this century, innovation became the priority. Accordingly, Welch’s successor, Jeff Immelt, drove GE to achieve growth through innovation. In fact, we defined growth as a process.
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