How to Quantify Sustainability’s Impact on Your Bottom Line
Harvard Business Review
SEPTEMBER 13, 2017
of the world market, and the second-largest beef producer and consumer. For our study, we focused in detail on 10 ranches participating in the Novo Campo program and on Fazenda São Marcelo, a large ranch that has been Rainforest Alliance certified since 2012, working with the Brazilian NGO Imaflora. Brazil’s Beef Industry.
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