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The Timeless Strategic Value of Unrealistic Goals

Harvard Business Review

OCTOBER 22, 2012

Prahalad's 1989 HBR article "Strategic Intent" brought about a discontinuous shift in my career — from a professor of accounting to a researcher on strategy and innovation. Why does a statement like this produce breakthrough innovation? Gary Hamel and C.K. This latter view has strongly influenced my work.

Goal 8
Goal Prahalad Hamel CPA 8
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

NOVEMBER 7, 2019

Siege Media stands out from the rest by innovating the way they create their content. TopRank Marketing TopRank Marketing has been doing innovative and impactful work with interactive content and B2B influencers for huge brands like SAP, Dell, LinkedIn, 3M, and Oracle for over 18 years. In some cases, they stand to gain the most. (No

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Marketing Content Audience Brand 105
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