The Secrets to TripAdvisor's Impressive Scale
Harvard Business Review
OCTOBER 2, 2012
As we have seen with the recent speed bumps at highfliers like Groupon and Zynga, taking "lean startups" from foundation to creating sustainable, scalable, profitable business models is a very rare and special task. billion market capitalization as of this writing. Scaling Lesson 1: Focus On Finding A Great Business Model.
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