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The Ultimate Guide to Starting Your Own Small Business

Strategy Driven

How will I finance my business? Invest in focus groups, conduct surveys with your target audience, research public data and SEO in order to make a full-proof business plan. Invest in focus groups, conduct surveys with your target audience, research public data and SEO in order to make a full-proof business plan.

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7 Marketing Technologies Every Company Must Use

Harvard Business Review

Indeed, according to my research into 351 mid-market B2B companies , except for companies in software, the adoption rate of marketing technology is very low: companies in other industries are using a median of just 2 out of 9 major marketing technology programs that I identified. Perfect Audience (from Marin Software).

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7 Marketing Technologies Every Company Must Use

Harvard Business Review

Indeed, according to my research into 351 mid-market B2B companies , except for companies in software, the adoption rate of marketing technology is very low: companies in other industries are using a median of just 2 out of 9 major marketing technology programs that I identified. Perfect Audience (from Marin Software).