Brand Management Career Human Needs Marketing Strategy 
In the CEO Afterlife
APRIL 10, 2011
To ‘entrepreneurs in waiting’ who want to begin their careers in a corporation, I suggest the following: 1. Twenty-five years ago Apple’s board recommended Steve Jobs step down and leave the guidance of the company to a ‘professional manager’. Check their market cap and reputation for innovation. Human Resources.
In the CEO Afterlife
AUGUST 1, 2011
by John • August 1, 2011 • Branding , Marketing • 0 Comments. I realize I’ve been around a long time whenever I reminisce about the brands I was associated with in my early career. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant. Human Resources.
In the CEO Afterlife
AUGUST 1, 2011
by John • August 1, 2011 • Branding , Marketing • 0 Comments. I realize I’ve been around a long time whenever I reminisce about the brands I was associated with in my early career. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant. Human Resources.
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