Remove Business Model Remove Chief Technology Officer Remove Innovation Remove Marketing
article thumbnail

Answering Your Questions About P&G and Innovation

Harvard Business Review

June's Harvard Business Review features a story by Procter & Gamble Chief Technology Officer Bruce Brown and me on " How P&G Tripled Its Innovation Success Rate." First, some of the ways that P&G reduces risk on individual projects are generally good innovation practices for everyone.

article thumbnail

The Right Entry Point for Emerging Markets

Harvard Business Review

I recently participated in a spirited panel discussion with Bruce Brown, Procter & Gamble's Chief Technology Officer, and Erich Joachimsthaler, Vivaldi Partners' managing director and CEO. In Asia alone, spending in that market tier will surge during that time period from $5 trillion to $30 trillion. billion by 2030.