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Customer Experience Management | N2Growth Blog

N2Growth Blog

I was recently asked the following question: “What is the difference between CRM and CEM, or is there any difference between the two?&# In a previous post I addressed the practice of Customer Relationship Management (CRM) in fairly great detail. As most of you know I am a huge fan of well conceived CRM initiatives.

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Social Media Demystified

N2Growth Blog

I forget who it was, but some researcher determined that a person can really only manage relationships with about 150 people. Then we look for tools and systems to manage those relationships and expand our capacity for more relationships, and they can add an additional layer of complexity. Always look forward to your thoughts Paul.

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