How to Succeed in Business by Bundling – and Unbundling
Harvard Business Review
JUNE 24, 2014
Peter Currie , our CFO, and I were doing it, and I said, “All right, one last question.” So one of the reasons why people didn’t have as big a moral issue on the unbundling and the piracy that resulted is I think people felt from a moral standpoint like there was sin on both sides.
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