Cost Center Incentives Management Marketing Strategy 
Harvard Business Review
OCTOBER 4, 2012
If Hispanics don't actively see their own faces and hear their own voices on the national scene, it gives them less incentive to unleash their immense, untapped talent and potential. Think profit center, not cost center. trillion by 2015, according to a recent Nielsen report. Elevate the influence of Hispanics.
Harvard Business Review
OCTOBER 4, 2012
If Hispanics don't actively see their own faces and hear their own voices on the national scene, it gives them less incentive to unleash their immense, untapped talent and potential. Think profit center, not cost center. trillion by 2015, according to a recent Nielsen report. Elevate the influence of Hispanics.
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