End the Religion of ROE
Harvard Business Review
OCTOBER 20, 2011
Return-on-equity hurdles threaten them all. Conversely, why market cigarettes? Among peacocks, large tails so charm the peahens that the male tail has grown to the point where the males are stressed by the nutritional burdens of growing and carrying the stupendous appendage, and are more subject to predation because of its weight.
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