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How to Succeed in Business by Bundling – and Unbundling

Harvard Business Review

It’s a line that venture capitalist and Internet pioneer Marc Andreessen has trotted out a few times lately, attributing it to his former colleague Jim Barksdale. Barksdale: I think we use the term “disintermediate” a lot more than we do “unbundle from these terrible corporations.” But new bundles keep appearing.

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