Before You Agree to Take on New Work, Ask 3 Questions
Harvard Business Review
MAY 23, 2017
During the 2009 recession, I took a high-profile job with a marketing agency. “Shoulds” are the things we do out of obligation because we have not thoughtfully considered our true objectives, even out of fear: What if we never get another opportunity? On the surface, it looked like a dream opportunity.
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