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New World Companies: The Future Of Capitalism

Strategy Driven

MARCH 11, 2016

Whatever companies produce, they must do so with fewer financial and operational risks than their competitors. The sixth and final stage of a successful global business focuses on environmental, social, and governance practices – three areas of concern that lie outside company operations. For more information visit ahcgroup.com.

Company 50
Company Globalization Outsourcing Transportation 50
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Marketing Is Dead

Harvard Business Review

AUGUST 9, 2012

Many people in traditional marketing roles and organizations may not realize they're operating within a dead paradigm. Help them build social capital. Traditional marketing — including advertising, public relations, branding and corporate communications — is dead. But they are. The evidence is clear.

Marketing 22
Marketing Social Capital Media Influence 22
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