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How the Internet Saved Handmade Goods

Harvard Business Review

Similar to eBay, it provides a platform and marketplace tools to connect buyers and sellers, including digital storefronts and buyer-seller rating systems to establish all-important virtual reputations. Since achieving first-year sales of $175,000 in 2006, it has increased that number by four orders of magnitude: in 2013, Etsy sold $1.35