Strategy Driven

OCTOBER 14, 2015

Sales, marketing automation, and the new telemarketing field, ignore the change management aspect of what buyers must accomplish and instead focus on figuring out how and what and to whom to pitch their solution. We are holding a hammer, waiting for the time when they are ready with a nail. Let me back track a bit. All rights reserved.

Influence 50

Influence Management Telemarketing Hammer 50

Harvard Business Review

APRIL 7, 2016

Or, as it turns out, even the vicinity of 1455 Market Street, the address of Uber’s San Francisco headquarters. According to the Society for Human Resource Management (SHRM), late 2015 was the most difficult hiring period in four years. Just one year later, Glassdoor named Genesys one of the Best Places to Work for 2015.

Marketing 8

Marketing Strategy Hammer Media 8

Harvard Business Review

MARCH 20, 2017

Home Run Media, a media agency that helped its clients plan and carry out their marketing strategies, had been operating for more than a decade when a key client in the fantasy sports industry began to grow rapidly, thanks in part to Home Run’s work and to a healthy dose of venture capital that was fueling its growth. He wanted out.

Media 8

Media Hammer Software Company 8