Advertising Innovation Mass Marketing Technology 
CO2
JANUARY 2, 2011
There are several ways to generate Revenue Streams: Asset sale, Usage fee, Subscription fee, Lending/Renting/Leasing, Licensing, Brokerage fees, Advertising and corresponding Pricing Mechanisms) Key Resources – Key resources are the assets required to offer and deliver the previously described elements.
Harvard Business Review
DECEMBER 2, 2010
Each post will examine the challenge from a different perspective, including design, technology, urban planning and more. Today, Seth Godin examines the challenge of marketing to the world's poor. As a result, it's extremely difficult to sell innovation to this consumer. Advertising is inefficient and ineffective.
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