Article Govindarajan Management Technology 
CO2
DECEMBER 24, 2010
Business organizations are not built for innovation; they are built for efficiency.&# – Vijay Govindarajan In The Other Side of Innovation the authors demonstrate their absolute knowledge of an area that many organizations need more of, innovation! Technology and its role in travel 2.0 Technology and its role in travel 2.0
Harvard Business Review
JULY 9, 2018
Vijay Govindarajan Ravi Ramamurti. Competitors used the expensive CCD technology for cameras. But Forus placed its bets on the lower cost CEMOS technology which the mobile phone industry embraced. His life was set. Or so he thought, until one interaction changed the trajectory of his career. Further Reading. Add to Cart.
Expert insights. Personalized for you.
74 
Let's personalize your content