The Big Picture of Business – Business Lessons to be Learned from the Enron Scandal
Strategy Driven
MARCH 11, 2011
The company cried ‘case study’ from the very beginning, when it segued from the former Houston Natural Gas moniker. Thus, when Lay (CEO of Enron) was chairing a charity drive, Lay asked for 100% participation from the client’s firm, and the client reciprocated by edicting donations from his 200+ employees.
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