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Insourcing at GE: The Real Story

Harvard Business Review

GE''s " insourcing " of appliance manufacturing to the U.S. GE''s insourcing is actually quite similar. To further shift the culture, Dirk Bowman made a commitment that nobody would lose his or her job due to Lean, but that everybody''s job would change every day. I see it differently: as a "NUMMI deja vu" story.