Research: Missing Product Information Doesn’t Bother Consumers as Much as It Should
Harvard Business Review
SEPTEMBER 28, 2017
As you are leaving the restaurant, you realize that the restaurant did not visibly post information about its health code compliance and violations. This is in contrast to norms of rationality that a large body of economic research has developed over decades. You are eating at a restaurant and see a rat scurry across the floor.
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