Crisis Ethics Film Technology 
Rich Gee Group
JANUARY 1, 2011
Most of their films take three years to make. They look at the whole movie – not just the story, or the characters, or the voices, or the technology – they make it all work. They’ve never missed. In my observable opinion, because of a few rules: They take their time. They do the BEST that they can. All the time.
Harvard Business Review
JUNE 27, 2017
Today some companies are taking brand anthropomorphism to a whole new level with sophisticated AI technologies. As brands assume more and more AI functionality, businesses must proactively manage any potential ethical and legal concerns. The implications are numerous. Beyond Chatbots. Indeed, Siri seems more persona than product.
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