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Big Data In Your Shampoo?

Mills Scofield

This guest post by Amir Golan , VP of Business Development at Signals , shows how important it is to look for the small signals and patterns in big data that are easily lost. While historically easier said than done, the work this company did to increase certainty and decrease risk in new product development is increasingly feasible.

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How IBM, Intuit, and Rich Products Became More Customer-Centric

Harvard Business Review

Consider the battle waged by IBM’s software development teams between competing methods for getting closer to customers. Over time, teams adopted an even more aggressive approach to software development called “ continuous delivery , ” a highly automated method that enables them to make many small changes per day.