Energy Finance Human Resources P&L 
Harvard Business Review
AUGUST 5, 2014
To stitch it all together meaningfully, CMOs are increasingly expected to act as general managers with P&L or shared/shadow P&L responsibility that drive revenue growth. Says Abi Comber, Head of Marketing for British Airways: “Having P&L responsibility is incredibly powerful.
Harvard Business Review
MARCH 1, 2016
For example, the French global energy player ENGIE recently tilted its primary dimension from product (such as power, services, and infrastructure) toward region in order to better serve its clients in the territories in which it operates. When a company reorganizes, it’s often because the strategy has also changed. Don’t pretend.
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