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Insourcing at GE: The Real Story

Harvard Business Review

GE''s " insourcing " of appliance manufacturing to the U.S. GE''s insourcing is actually quite similar. Immelt asked why production should be put in old factories in a union environment. We can have engineering work more closely with production. I see it differently: as a "NUMMI deja vu" story. So, how did GE do it?