3 Steps to Break Out in a Tired Industry
Harvard Business Review
MAY 1, 2015
” The men thought that these customers, on arrival, really did not need a porter to pick up their luggage and carry it to their room – after all, they had likely just brought it all the way from the airport on their own. You can’t] create a boat that has an engine, is a row boat and a sailboat all in one.
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