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What Connects Coca-Cola, Lego, In-N-Out, Intuit, and Nike? Focus.

In the CEO Afterlife

They launched new product kits, created the blockbuster LEGO Digital Designer, and negotiated some very lucrative licensing arrangements such as Harry Potter and Star Wars. They’ve never franchised. Intuit is successful because they bring their ‘do less better’ cultural ethic to their customers. and going public?

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