Remove Franchising Remove Goal Remove Marketing Remove Sports
article thumbnail

What Connects Coca-Cola, Lego, In-N-Out, Intuit, and Nike? Focus.

In the CEO Afterlife

This can mean expanding product lines, entering new markets and geographies, line extending brands, acquiring new businesses, creating projects, and adding layers of management to manage the self-created complexity. They’ve never franchised. Their goal is to make accounting, simple. never wanted to expand to 50 states.

Apparel 100
article thumbnail

The Problem With Coaching | N2Growth Blog

N2Growth Blog

So I have a question for you, and I want you to be brutally honest with your answer - when you hear the word “ coach &# used outside the world of sports, what’s your gut reaction? Probably the same as mine - not so good. Coaching is one of the fastest growing professions on the planet.

Blog 385
article thumbnail

Putting Customers at the Heart of Your Brand to Create Passionate Fans: What Microsoft Learned About Customer Engagement in the Sports Industry - SPONSOR CONTENT FROM Microsoft

Harvard Business Review

In the age before the digital revolution, marketers used to tell customers about a product and then work through a traditional step-by-step purchase funnel. At Microsoft, we continuously collaborate with businesses in an industry whose customers already self-identify as fans: sports.

Sports 8