How IBM's Sam Palmisano Redefined the Global Corporation
Harvard Business Review
JANUARY 18, 2012
He cajoled, pushed, and pulled the company into a client-centric, agile structure able to customize delivery of IBM's software assets, hardware assets, and intellectual property. In 2003 he launched an online, interactive "values jam" involving all employees for 72 hours to determine what IBM's values should be. It is not about you.
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