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The “Four P’s” of Marketing a Law Firm Online

Strategy Driven

OCTOBER 6, 2019

Before you commit to paying for advertising services in a market that you may or may not be able to compete in, consider the following: 1. This firm has made a name for itself as “THE workers’ compensation firm” and it is now incredibly difficult (and expensive) to get workers’ comp clients through advertising. Can You Create a Niche?

Marketing 11
Marketing Advertising Price Real Estate 11
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The Innovation Mindset in Action: Jerry Buss

Harvard Business Review

JULY 9, 2013

Take, for example, Jerry Buss (1933-2013), the longtime LA Lakers owner who rose from an impoverished Depression-era childhood to the Basketball Hall of Fame and ultimately transformed the sport of basketball. Buss launched his career in real estate with $1,000 in 1959—a venture that proved lucrative.

Innovation 8
Innovation Sports Real Estate Advertising 8
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