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Before Hiring a Design Partner, Consider This

Harvard Business Review

It''s your job to pour what you know into the project and travel with the team: think of it as an equal partnership. You should understand the solution''s cultural impact, its technological and operational feasibility, and its viability in your business. Vijay Govindarajan and Chris Trimble have written at length on the challenges of execution in their book, The Other Side of Innovation. Design Project management Design is a service, not a magic spell.