Remove 2015 Remove Development Remove Marketing Remove Organizational Behavior
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Leaders, Want To Master Innovation? Then Get Funny!

Tanveer Naseer

Lilli Marten Christ is an energetic development manager who works for German automotive firm Daimler AG in China, and opens each of her weekly team meetings with a joke or a riddle. Galinsky (2015). Organizational Behavior and Human Decision Processes 131 (November), 162–177. Sources: Beard, A. 86 Issue 9, p64?72.

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Good News, Bad News: An HBR Management Puzzle on Innovation Execution

Harvard Business Review

The following highly condensed fictional case study draws on their paper “Anatomy of a Decision Trap in Complex New Product Development Projects” in Academy of Management Journal. The customer needs the project completed by mid-2015. Compared to our original plan, a larger part of the development phase will now be executed in 2013.