Aaker Diversity Marketing Power 
Tanveer Naseer
MARCH 18, 2011
Here’s a compliation of some of the articles/tweets I shared on Twitter this week: Leaders, Are You Developing Your Employee’s Super Powers? Listening Is Critical in Today’s Multicultural Workplace [link] # leadership #communication # diversity #. link] # leadership #. transparency & resulting pride fm employees [link] #.
Strategy Driven
SEPTEMBER 27, 2013
Indeed, if a department attracts new customers, it wins the lion’s share of the marketing budget, but it is well documented that it costs some companies five to ten times more to attract new customers than to retain an existing one. The Powerful Role of Trust. And if trust is lost, the relationship is lost as well.
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