Advertising Diversity Ethics Loyalty 
Talent Anarchy 1
AUGUST 25, 2023
It’s a diverse field that caters to a wide variety of tastes and preferences. This includes advertising campaigns, social media marketing, and product launches. They work on strategies to enhance brand recognition and loyalty. Brand Managers: Brand managers are tasked with building and maintaining a strong brand image.
Strategy Driven
NOVEMBER 1, 2010
Public scandals like the BP oil spill and Goldman Sachs’ mortgage securities fraud compromised consumers’ trust in brands, and as a result, consumer loyalty was at an all-time low. While its recent image advertising campaign is a move in the right direction, it needs to focus within to achieve real change.
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