Management Tools For Leaders: Red Ocean/Blue Ocean Strategy
Rich Gee Group
MAY 3, 2022
Chan Kim and Renée Mauborgne, professors at INSEAD. Suppliers: Engage with agile and flexible suppliers who can quickly adapt to frequent changes in your needs. They present analytical frameworks and tools to foster an organization's ability to systematically create and capture "blue oceans"—unexplored new market areas.
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