Leading Blog

MAY 1, 2023

Beyond Disruption : Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs by W. Mauborgne Blue Ocean Strategy forever changed how the world thinks about strategy. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth.

Blue Ocean Strategy 271

Blue Ocean Strategy Mauborgne Books Leadership 271

Harvard Business Review

JANUARY 18, 2013

Jamming has become a popular way to unearth innovations — bringing together people of many different backgrounds to creatively brainstorm around a company's competitive challenges, expressed as "problem statements." If your company is one, you may be interested in our experience at the European Center for Strategic Innovation.

Innovation 8

Innovation Blue Ocean Strategy Brainstorming Participative 8

Harvard Business Review

MAY 5, 2016

And sitting there in the library, reading about this dusty old law that had narrowed the world’s taste for beer, I committed to brewing most of our beers outside of its feudal regimen. Business experts look at what we did and say that Dogfish Head followed a blue ocean strategy.

Blue Ocean Strategy 8

Blue Ocean Strategy Library Chemicals Hotels 8