Brand Management Innovation Leadership Stage-Gate 
In the CEO Afterlife
AUGUST 1, 2011
Leadership. Old Brands. by John • August 1, 2011 • Branding , Marketing • 0 Comments. I realize I’ve been around a long time whenever I reminisce about the brands I was associated with in my early career. Yes, one can extend the declining life cycle of a brand with cosmetic surgery. Leadership.
In the CEO Afterlife
AUGUST 1, 2011
Leadership. Old Brands. by John • August 1, 2011 • Branding , Marketing • 0 Comments. I realize I’ve been around a long time whenever I reminisce about the brands I was associated with in my early career. Yes, one can extend the declining life cycle of a brand with cosmetic surgery. Leadership.
In the CEO Afterlife
OCTOBER 17, 2011
Leadership. The CEO as Chief Brand Custodian. by John • October 17, 2011 • Branding , Human Resources , Leadership , Marketing , Strategy • 3 Comments. Never in the history of marketing has there been so much talk about branding. Wouldn’t you expect more innovation? Leadership.
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