To bid or not to bid? That is the question.
Strategy Driven
NOVEMBER 18, 2013
Make an appointment with the CFO. The customer will check you out BEFORE you get there, and may use it as part of the decision-making process. Talk to the person who MAKES the budget, not the person who spends it. They just buy. He or she is most interested in making a profit, not just saving a dollar. Gitomer and Buy Gitomer.
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