Business Objectives Innovation Marketing Restructuring 
Strategy Driven
SEPTEMBER 22, 2021
A 2019 report by the National Business Capital indicated that although 6.5 That’s not good news for the job market when workers cannot vouch for the long-term business survival of the establishments they work for. According to entrepreneur.com, 70% of business failures are primarily finance-based.
Harvard Business Review
JUNE 20, 2014
When Deborah DiSanzo took over as CEO of Philips Healthcare in May 2012, she knew that engineering would continue to drive innovation. But she also realized that the company needed to develop greater marketing muscle to drive a commercial transformation. As she put it, “Our markets are going through dynamic change.
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