Social Media Compliance Isn't Fun, But It's Necessary
Harvard Business Review
AUGUST 23, 2012
Just ask Gene Morphis, ex-CFO of clothing retailer Francesca's. The result is a happy medium: The intimacy and immediacy that give social media its mojo live side by side with the archiving and approval features that compliance officers demand. You can resist, but your competitors and customers are moving ahead.".
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