Co-Opetition, Competitive Advantage and Goal

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Co-Opetition

Competitive Advantage

Goal

Why Your Company Should Partner with Rivals

Harvard Business Review

MARCH 12, 2012

If you have a competitive advantage, you generally don't share it with rivals. There's a fundamental belief about competition that is becoming obsolete. So I asked: Do you foresee a time when you'd willingly provide access to your leading green technology to your competitors? His blunt response: No.

Co-Opetition

Co-Opetition Company Brandenburger Game Theory

If America Is a Land of Abundance, Why Are We So Divided?

Harvard Business Review

NOVEMBER 22, 2012

More and more companies embrace consumers as "co-creation" partners in their innovation efforts, instead of as buyers at the end of a value chain. Consumers, traditionally considered value exchangers or extractors, are now seen as a source of value creation and competitive advantage. It's inclusive when it used to be exclusive.

Co-Opetition

Co-Opetition Business Model Politics Competitive Advantage

Leadership Digital

Why Your Company Should Partner with Rivals

If America Is a Land of Abundance, Why Are We So Divided?

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