Co-Opetition, Marketing and Positioning

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

Co-Opetition

Marketing

Positioning

Why Your Company Should Partner with Rivals

Harvard Business Review

MARCH 12, 2012

First, the company would increase the amount of free source material for its bio-fuel facility, which would lead to lower per-unit cost of bio-fuel energy, expediting a positive return on its investment. Second, the company could decide to charge its competition for access to its proprietary green technology, leading to a new revenue stream.

Co-Opetition

Co-Opetition Company Brandenburger Game Theory

Old Management Systems Stifle New Business Models

Harvard Business Review

APRIL 28, 2015

Even today, with more than $200B in market capitalization largely derived from that same data, investors struggle to value the company’s information. We need to mark our information assets to market or depreciate them as they become obsolete. Where we land is firmly in the face of a management paradox. Consider Bloomberg.

Business Model

Business Model System Management Supply Chain

Leadership Digital

Why Your Company Should Partner with Rivals

Old Management Systems Stifle New Business Models

Stay Connected